See how much % you are getting SHAVED

A

ameyer

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Aug 13, 2012
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Might be old news for some people, but..

Just create an exact copy of the advertisers landing page and host it on your own server. Obviously you won't earn money from that but you will be astonished by the amount of people who actually fill those forms.

If you just send 1% of your traffic, it's nothing compared to 10-40% that you are losing in margins or shavings.

This works best for simple one page submits or email and zip submits ;)

On another note, a particular percentage of scrubbing can be tolerated, why should the dating site pay you for a member that it already has..
 


smaxor said:
I wrote this YEARS ago.

It's still the very same today.

Understanding How Email Submits Work « Ideas From an Affiliate, Network Owner and Advertiser
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So in the context as you describe it, it actually sounds pretty harmless.
I mean, if it's just not backing out for the advertiser then everybody (including myself) needs to face reality.
However, my concern was rather pure greed than a struggle for profitability.
Do you think publishers are getting ripped off, or is it just a necessity?

Also, do you really think that such crap email address is worth $0.10 - $0.20?
It's interesting, I immediately can see to how many people they sell it ;)
 
I think you also need to be careful with which network you run on. Not all networks run the offers direct. So say the company providing the offer takes 15%, the network that runs the offer takes 10%, they then broker the offer to another network who takes 10%. Now youre at 35% scrub. Imagine if that offer has trickled to 2 or 3 networks before you even see it. My guess is if you run off a network you could lose up to 50%.

Its no wonder why most people dont make money in IM.

Has anyone ever asked a network what % they scrub? Have you gotten a truthful answer?
 
ameyer said:
Might be old news for some people, but..

Just create an exact copy of the advertisers landing page and host it on your own server. Obviously you won't earn money from that but you will be astonished by the amount of people who actually fill those forms.

If you just send 1% of your traffic, it's nothing compared to 10-40% that you are losing in margins or shavings.

This works best for simple one page submits or email and zip submits ;)

On another note, a particular percentage of scrubbing can be tolerated, why should the dating site pay you for a member that it already has..
Click to expand...

So why not host the landing page yourself and post the form via API/Host & Post? You will certainly know the true number of form submits and rejections based on the user already being in their database.

If you don't know how to do this, send me a PM and I will fill you in.
 
sharky said:
So why not host the landing page yourself and post the form via API/Host & Post? You will certainly know the true number of form submits and rejections based on the user already being in their database.

If you don't know how to do this, send me a PM and I will fill you in.
Click to expand...

That's a pretty good idea, if I understood it right.
You basically say I should host the form myself and submit the POST request to the advertisers URL? Are advertisers fine with such practices?

I guess there might be technical obstacles sometimes, for example what if the advertiser is setting a cookie on the actual landing form and tracks leads only that way.
 
seolinker said:
Ok, you will know that you are shaved like hell, what is next ?
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Valid point :hollering:

I think shaving is going gradually. Theoretically you could come up with a sort of mechanism (or algorithm) that is detecting that in a certain time-span you are actually getting unacceptably low results (which you will not notice since the average will still look alright).
This way you could optimize your earnings (by redirecting somewhere else).

On another note, I think we should bring more awareness to this, since networks and advertisers are just lame sometimes.
How often it happens that I see some $12.00 offer at $7.25 with some different network.. they are just reckless faggots sometimes ;)
 
DudeKnows said:
I think you also need to be careful with which network you run on. Not all networks run the offers direct. So say the company providing the offer takes 15%, the network that runs the offer takes 10%, they then broker the offer to another network who takes 10%. Now youre at 35% scrub. Imagine if that offer has trickled to 2 or 3 networks before you even see it. My guess is if you run off a network you could lose up to 50%.

Its no wonder why most people dont make money in IM.

Has anyone ever asked a network what % they scrub? Have you gotten a truthful answer?
Click to expand...

Good point but your math is wrong. The first is taking 15% of the gross. The network would be taking 10% of the remaining(smaller). The broker would be taking 10% of the remaining after that. To put it into easy round numbers that convert to percentages pretend you got a 100 conversions:
Offer: 100-15=85 remaining
Network: 85-8.5=76.5 remaining
Broker: 76.5-7.65=68.85 remaining
Total scrub: 100-68.85=31.15%
 
It's almost as if collecting the form data yourself and then directly selling those leads to a vendor might be smart or something.

Or collecting the data and processing the data yourself to maximize your income.
ameyer said:
Might be old news for some people, but..

Just create an exact copy of the advertisers landing page and host it on your own server. Obviously you won't earn money from that but you will be astonished by the amount of people who actually fill those forms.

If you just send 1% of your traffic, it's nothing compared to 10-40% that you are losing in margins or shavings.

This works best for simple one page submits or email and zip submits ;)

On another note, a particular percentage of scrubbing can be tolerated, why should the dating site pay you for a member that it already has..
Click to expand...
 
ScottDaMan said:
It's almost as if collecting the form data yourself and then directly selling those leads to a vendor might be smart or something.

Or collecting the data and processing the data yourself to maximize your income.
Click to expand...

I think that's only working for specific verticals (payday loans I guess for example).
 
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