This is definitely worth a watch. As marketers we should realize that having more choices available to our customers is not always better.
Dan Gilbert: The surprising science of happiness | Video on TED.com
Watch it from the perspective of why it's better to not give your customers too many choices.
Made me think about money-->happiness as well.
Dan Gilbert: The surprising science of happiness | Video on TED.com
Watch it from the perspective of why it's better to not give your customers too many choices.
Made me think about money-->happiness as well.