This offer's LP deemed "adult or provocative". WTF?!!11one

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ImagesAndWords

StayblCam.com
Nov 7, 2006
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Scottsdale, Arizona
www.stayblcam.com
Alright so I submitted some new ads for a dating campaign, but I woke up this morning to cozy emails from the Facebook ad approvals team threatening to disable my account.

The reason?
I committed the sin of linking to *gasp* this truly raunchy, perverted, and blatantly pornographic offer page....



Now that's some really provocative porn shit there, right? It makes makemonies look like Sesame Street in comparison.

WTF?!?!

Here's the warning I received for submitting such a foul and offensive destination URL:
The content advertised by this ad is restricted. Per sections 8 and 9 of Facebook's Advertising Guidelines, this content is prohibited from being advertised on Facebook. Ads for this product, service or site will not be accepted in any form, and may result in your account being disabled.
Section 8 says
Ads may not contain, facilitate or promote adult content, including nudity, sexual terms and/or images of people in positions or activities that are excessively suggestive or sexual.
Section 9 says:
Adult friend finders or dating sites with a sexual emphasis
Before anyone say "dude, it must be something in your ad they're talking about..". No, it's not my ad. My ad is clean, puritan, and innocent as can be. Would probably get a CTR of 0.0001. The picture is of a normal looking girl's (no slutty looking model) face close up - no skin showing. My ad text is so boring and family friendly that it would make any feminist proud. So no - it's not my ad they're talking about.

It's that site I'm linking to, or as they say: "The content advertised by this ad"

So what gives?

Do they have certain dating site domains flagged as being adult? This offer in particular does offer several versions of landing pages. Most of them are somewhat risque, showing girls kissing, or semi-nude people in "let's do it" postures, etc.

But I thought I had picked the clean one out of the bunch. Wtf?

My only theory here is that Facebook must be flagging particular domains as being adult themed, and thus automatically disapproving these ads and sending out warnings of account ban if someone submits them.

I'd love to hear you guys' thoughts on this. I don't mind resubmitting ads over again until I get them approved by someone, but if they're serious about disabling my account for shit like this, I rather not.
 


Yeah well not all the spicey and sweet lps are that gracious if I remember correctly. The offer could be pretty much banned because of the other LP's.

I don't think it has anything to do with that particular LP.
 
Spicey Or Sweet was something a lot of people used to cloak to. It's gotten a lot of accounts disabled. Best to avoid the offer on Facebook.
 
I had ads disapproved for datetheuk.com. After contacting support they told my that the word "Flirting" was on the LP and that that in their eyes was "adult" dating.
 
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I appreciate the feedback.

Yeah well not all the spicey and sweet lps are that gracious if I remember correctly. The offer could be pretty much banned because of the other LP's.
I don't think it has anything to do with that particular LP.
Yeah I know. Like I said, their other LPs were edgier but I tried to pick the best one. But it's pointless if the site/offer as a whole has been flagged.

Spicey Or Sweet was something a lot of people used to cloak to. It's gotten a lot of accounts disabled. Best to avoid the offer on Facebook.

I guess it's time to look around for some "cleaner" offers to run. We wouldn't wanna risk giving some 18 year old kid a boner because he was redirected to a girl showing the skin on her shoulder. :ugone2far:
 
Keep in mind that sometimes the disapproval of ads is random. I've had ads disapproved for sections 8,9 - getting the same email you mentioned above. I re-submitted the same campaign a few days later and it was approved.

It does raise questions about the quality and consistency of approvals, but this is something we've known all along. If you really want to run an offer, just keep coming up with newer/better ways to disguise it without killing your shot at a decent ctr/profit.
 
Keep in mind that sometimes the disapproval of ads is random. I've had ads disapproved for sections 8,9 - getting the same email you mentioned above. I re-submitted the same campaign a few days later and it was approved.

It does raise questions about the quality and consistency of approvals, but this is something we've known all along. If you really want to run an offer, just keep coming up with newer/better ways to disguise it without killing your shot at a decent ctr/profit.

I hear ya. I just don't want them disabling my account due to too many resubmits to things they didn't like.
 
By the way - i just noticed something really interesting... And this backs up a theory I have read people have here before - that is, that ads get disapproved in bulk by a reviewer, and not necessarily reviewed individually.

So I got those dating ads disapproved this morning as mentioned above. I had also submitted some other unrelated ads in a different niche (unrelated to dating), and I noticed now that they had also sent me disapproval emails for those.
And guess what?

They stated the exact same reason for those! (Section 8,9..blah blah.....may result in your account being disabled..blah blah). Had they even looked at those, they would have seen that those other ads had nothing to do with dating, adult content, or anything close to it. As a matter of fact, they were pretty much copies of other ads they approved earlier.

Looks as if the reviewer took one quick look at the first couple of ads (my dating ones), and figured all my new ads were just doing the same thing, and hit the "Disapprove All" button - sending me that same disapproval notice for all of them in one swoop.
 
That sucks, I haven't ran a campaign with FB but it seems they are rather strict with there ad acceptance.

Just a tip, try and keep Spicy and Spicey consistent throughout the ad, otherwise it looks like a spelling error. You could even just have the domain at the top and the rest it spelled correctly. However, the amount of people that can actually read and write correctly has gone way down so you'll probably be fine.. plus, the people that actually click our ads and buy the shit we're pushing can't really be of great intelligence in the first place ;)
 
Try again, rules are made by the person reviewing them at the time basically.
 
By the way - i just noticed something really interesting... And this backs up a theory I have read people have here before - that is, that ads get disapproved in bulk by a reviewer, and not necessarily reviewed individually.

Yeah, ive noticed that. Like if you make 2 really safe ads and 2 ads that probobly wont be approved, they just disapprove all of them.
 
hey...at least they "threatened" to disable your account and didnt actually do it...good to know they give second chances...even though that LP is obviously not raunchy
 
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