Using same keyword in multiple adwords ad groups

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spazdr8cr

$1.34/day
Apr 5, 2007
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West Coast, USA
What happens if you have two identical adwords ad groups pointing to two separate but identical pages?

That's kind of the situation I have now, it started out as a test to try different page designs but I picked one but since both pages get clicks I don't want to delete either one.

If I deleted one of them would I end up getting the same total amount of clicks? Since I guess the two ad groups are competing with each other for impressions, etc. I just don't have the information or experience to figure this out, can anyone help?

What makes me hesitate, is that one day page A has great clicks, and the next day page B has great clicks, so I don't want to get rid of either.

Or maybe I can just keep it as is, it doesn't matter?
 


Keep running them until you have enough data about the conversion stats and then you can decide which to keep (or how to rotate them).

Always keep testing to try to keep improving.
 
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