What Metric?

[Enigmabomb]

Hi Guys

What metric do you use to determine what keywords are performing the best on your landing pages?

Bounce Rate? (A zero% bounce rate is the best? I have several of these)

Average time on site (High or low? I have as high as 2:19 and a lot of 0:00)

Visits (I have several high visit keywords with high bounce rates. ie 31 visits, 87% bounce rate)

Also what is a good sample size? I'm using ~130 visits. There are potentially, depending on the answers to the above, some clear winners.

I realize this is the "key" to affiliate marketing and no one will want to share this info, but I just need some basic pointers.

Thanks in advance,

Josh

 

[audax]

Conversions would be the best metric. Money in your pocket.

 

[Enigmabomb]

How do I tell what keywords are converting? Analytics stops when they go to the landing page for the company.