Where's SEO heading ?

nomak

agent provocateur
Apr 28, 2010
440
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In the shadows
There are definitely a lot of things changing, in addition to the changes already in place, and I think it's important not to get too caught up with ranking and end up getting sidetracked.

Can you predict how SEO will be in 3 months, 6 months, 1 year, 5 years time?
Discuss.
 


Seo is dead. If you want a free clinic on Seo might I reference mr Andrew Myers from Ohio. If you want to rank fast consider hiring WIA
 
Just been looking closely at brands like MoneySupermarket that boss the SERPS year on year. Following similar patterns to them on a smaller scale and keeping the offpage/onpage tight. Other than this, ranking isn't that much different than it was a year ago. All that dirty link spam is a thing of the past though imo.
 
Sometimes I feel like the Google algorithm is becoming so complex that even the Google programmers have no fucking clue where it's heading. At some point that algorithm will probably come alive and attack the American people. At which point Obama will have to call on the international community to help eradicate the monster. Matt Cutts will be brave and fight till the end but he won't be able to defeat the monster that used to be his baby. That's a more realistic end of the world for me...
 
What if they're considering the current SEO a bug that hasn't yet been corrected ?
What if all the manipulation techniques that you would normally employ would become so insignificant that it wouldn't be worth the bother ?
Is there a chance of seo becoming obsolete, sometime in the future?
 
Is there a chance of seo becoming obsolete, sometime in the future?

No. The only way SEO could become obsolete is if Google stopped using an algorithm altogether, but obviously that isn't happening anytime soon, so no worries. As long as there's an algorithm, it can be manipulated.
 
I secretly instruct the Director of WIA.

... don't know what you mean by that. LOL


Funny, I just went on a long post rant about this here: http://www.wickedfire.com/traffic-c...as-significantly-dropped-emd.html#post1940511

SEO is going to be about getting on-site content at the top of it's game. Bofu2u once said, "Spam will get you to the top 10, but onpage will keep you there." Time and time again, it's been that way. Once you have your on-page down pat, you can spam all the way to the top, but depending on how you spam. Some people are foolish enough not to do it correctly. I don't waste time spamming, no real long term ROI, short-term helps. I'm in it for the long hustle, so long-tail is my key to success.
 
No. The only way SEO could become obsolete is if Google stopped using an algorithm altogether, but obviously that isn't happening anytime soon, so no worries. As long as there's an algorithm, it can be manipulated.

Agreed, but they can get it pretty controlled, and then make it an ever moving target with off-line filtering like Panda and Penguin, and run these filters a lot more frequently and essentially destroy the manipulation.
 
Agreed, but they can get it pretty controlled, and then make it an ever moving target with off-line filtering like Panda and Penguin, and run these filters a lot more frequently and essentially manipulate results.

Fixed that for you.
 
Organic rankings is what gives them a user base, so it makes them loads of money.

Brand loyalty/preference = more money in their pockets.

Bad organic results/usability = less brand loyalty

Originally, yes. But that shits a verb now. We're the only ones that pay attention to organic results. Look at how the results page has changed over the last few years for big money terms - barely any organic above the fold.
 
Agreed, but they can get it pretty controlled, and then make it an ever moving target with off-line filtering like Panda and Penguin, and run these filters a lot more frequently and essentially destroy the manipulation.

They could, but I doubt they will. Remember how many bitter people were posting in the Google user forums after the Panda / Penguin updates, complaining they couldn't even find anything anymore?

Technology moves quick, people like free and open, and the majority of the world could be switched over to a new search engine within about 3 years. Google knows this, so they're not going to push the pendulum too far. It's not in their best interest.