Why Is Google Slapping My Adwords Campaign?

Y

yoey

New member
Jul 21, 2006
303
0
0
I don't understand what I am doing wrong. Let me give you a break down:

My text is full of the keyword in question that I am bidding on. The title of my page has the keyword. I have an about us page, a contact us page, a privacy policy page, and a terms of service page.

I am linking to a clickbank page, but that's the only thing I can think of that Google is not liking.

Is there anything that I am not doing? Its giving me a 2/10 and its making me increase my bid to $5.
 


Change up your whole conversion strategy. Maybe put a form on the landing people asking people to click checkboxes, complete questions on the form, etc... and AFTER they take that first action, you can redirect them to the affiliate offer.

For example: If you are selling a yeast infection eBook.. have some checkboxes that say "Are you currently suffering from a Yeast Infection?" - "Do you want a treatment plan?" etc...

Once those people take action on that, redirect them. Don't let Google see those Clickbank links.
 
You are not slapped.

The tip I'm about to give you has brought a few sites that I thought were done for back from the dead.

Pick a LOW VOLUME long-tail keyword that is closely related to the keywords you are getting fucked over on. Write an article about this keyword and put it on your site.

Now, go into adwords and create a new ad group - and put this keyword into the group on exact phrase match.

Next, and this is important - Bid High. If you picked the right keyword, it's low volume - so it shouldn't hurt too bad to go for the top spot.

Create a couple ads in the group and tune for max CTR - forget about conversion rate at this point, it doesn't matter.

Next, watch in amazement as your quality score on this keyword skyrockets over the next couple days.

Now, what you have is an ad group that is in google's good graces. You now have the benefit of the doubt. SLOWLY begin to add the broader related terms to this same ad group - and they will be reborn with a quality score similar to that of the exact phrase match keyword you've been humping for the last 2 days... hopefully it's a 10.

Rinse and repeat with other long tail keywords that are closely related to the short tails you want to advertise on.
 
  • Like
Reactions: jeff_p, AffAholic and Roundabout
Garret and Spend,

Great, great posts. Thanks alot. I am going to try this out and let you know.

Thanks.
 
Garrett,

I tried your solution, and now instead of relevancy being poor, it says my landing page is poor. Not sure what to do except try Spend's method.
 
Spendlessly said:
You are not slapped.

The tip I'm about to give you has brought a few sites that I thought were done for back from the dead.

Pick a LOW VOLUME long-tail keyword that is closely related to the keywords you are getting fucked over on. Write an article about this keyword and put it on your site.

Now, go into adwords and create a new ad group - and put this keyword into the group on exact phrase match.

Next, and this is important - Bid High. If you picked the right keyword, it's low volume - so it shouldn't hurt too bad to go for the top spot.

Create a couple ads in the group and tune for max CTR - forget about conversion rate at this point, it doesn't matter.

Next, watch in amazement as your quality score on this keyword skyrockets over the next couple days.

Now, what you have is an ad group that is in google's good graces. You now have the benefit of the doubt. SLOWLY begin to add the broader related terms to this same ad group - and they will be reborn with a quality score similar to that of the exact phrase match keyword you've been humping for the last 2 days... hopefully it's a 10.

Rinse and repeat with other long tail keywords that are closely related to the short tails you want to advertise on.
Click to expand...


Sounds amazingly interesting. Just one question: When you're building up the QS for the low volume keyword, where do you direct your ads to? Cause if you direct the ads to the article you specifically wrote for the low volume keyword, you'll want to direct the same ads to the real landing page once your QS is high enough for new more generic keywords. Doesn't google check your landing page every time you change your ad?
 
I continue to keep the destination and display url the same as it was before. Adding the content is really something that should have been done before launch. If the content is already there, skip that step.

It's more about hulking on a keyword for a couple days that is closely related to the ones you are after. Beast the hell out on a low volume kw for a couple days in an adgroup of its own and see what it does.

If you get to the top and your CTR sucks compared to what google thinks the top ad should do historically... this won't really help you. It's vitally important to get the best CTR possible while in hulk mode.
 
You must log in or register to reply here.
Top Bottom