Would I be an asshole if I copied?

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Uh just like with Italians, be careful of who you rip off...

Some advertisers will rape the shit out you with lawyers. Small fry - probably ok to try it. Brand name or major internet player and you will get sued - not cease and desisted - sued.
 


As far as facebook, I've found that it's not the ad or the offer but how creatively you target people that really makes a difference. As far as I can tell there is no efficient way for people to figure out who exactly you're targeting.
 
After all is said and done, the only way I could be a copycat is if someone thought copying was promoting the same offer.

Uh just like with Italians, be careful of who you rip off...

Some advertisers will rape the shit out you with lawyers. Small fry - probably ok to try it. Brand name or major internet player and you will get sued - not cease and desisted - sued.

You can get sued for having the same ad text and stuff? If that's the case i'll definitely make sure I steer clear of that.

As far as facebook, I've found that it's not the ad or the offer but how creatively you target people that really makes a difference. As far as I can tell there is no efficient way for people to figure out who exactly you're targeting.

I would have to agree with you on that. Although I have had some great success just by getting the proper image to go with the ad. I truly believe that the image can make or break you.
 
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