Yahoo Responds To My Complaints

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capitalistpig

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Jun 24, 2006
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So last month I expressed my disappointment with Yahoo Panama. To sum up my point of view, Yahoo has failed to address the core problem with Yahoo's Sponsored Search, which is their editorial process. Their are some other issues, but the fundamental issue is their editorial process.

So here is a Yahoo employee's response:

So, your arguments to dislike Panama are:

#1: Your spam/porn/generally dodgy keywords (I assume, since you don’t give an example, which you would have if the ban was blatantly ridiculous) get banned because they violate the terms of agreement. Google and MSN wouldn’t give a shit until someone complains.

#2: Yahoo requires payment before delivering the goods.

#3: You should be able to get ads for free, or at least really cheap. Yahoo sells the keywords to the people who give them lots of money, instead of you.

#4: Your spam/porn keywords only work with September-that-never-ends users. Also, Yahoo refund advertisers when they suspect fraud.

Somehow, I fail to be appalled. Oh, wait… No, I still fail to be appalled.
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I guess I'm just surprised (I know I shouldn't be) that employees of Yahoo feel this way about advertisers.
 


"wouldn’t give a shit"

LOL @ Yahoo. How professional! No wonder they suck and are a distant second to Google....
 
1Haha. That is great. I need to send them a Gift Basket. I love that response. :)

I am not in favor of the editorial process becoming easier or more accessible or less time-consuming because it allows people to clutter up the listings which costs me money. So can't say I really sympathize with you on this.

It is weird that a customer service rep would respond to you in this manner, but I still love it, both because it is funny and it is true.

I do agree with you the time it takes to set up a campaign in Yahoo! is a big PITA, but again, I don't mind because I think it keeps people out of the marketplace which only helps me.

By the way looking at your blog, I see now that this was not some kind of official response but instead a comment on your blog, where you traced the ip back to yahoo and determined it was some Yahoo! Search employee who made those comments instead of any number of other things it could have been.

You did not properly frame the context when posting here. You made it look like they sent you that in an official correspondence to a customer complaint.
 
That is a funny response, and definitely not professional.
"spam/porn/generally dodgy keywords " LOL.

I can't believe they would do that in public, but are you sure that it was a yahoo employee?
 
If that was real, get their name, or the ticket number, and forward it to one of the top people at YPN (whoever is running their blog now of days would be good.)
 
WOW, can't say that I am really surprised at this. Cap - maybe you just are not big enough for the bastards? waste more money with yahoo and maybe they will let you do what you want, oh, no you can't do that cause you are using dodgy keywords.
Is the employee on crack or does he not understand the business you are in? that keywords are more valuable than gold, thus only a fool would give there keywords!
 
Just for the record, the guy posted comments on a blog, not as a Yahoo! employee. The only evidence that he MIGHT be a yahoo employee is he posted from an ip that is owned by Yahoo!.

I don't think CP provided proper context with this, as he implied that he somehow got a response from Yahoo! officially like that.
 
aeiouy said:
Just for the record, the guy posted comments on a blog, not as a Yahoo! employee. The only evidence that he MIGHT be a yahoo employee is he posted from an ip that is owned by Yahoo!.

I don't think CP provided proper context with this, as he implied that he somehow got a response from Yahoo! officially like that.
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Yeah, you pointed that out in your first post.

Here is the point. There seems to be a culture of arrogance at Yahoo which has created an adversarial relationship between Yahoo and advertisers. An "us vs. them" mentality - "all advertisers are spammers and will pollute the paid listings with unrelated and untargeted offers", type thinking. All this guy did was voice it publicly. If he's stupid enough to do that while he's at work through a Yahoo IP, well that's his own fault.

I don't know about the rest of you, but I want my ads and keywords to be targeted and specific, otherwise I'd be running banner ads on a CPM basis. Unfortunately, we've all had experiences from a clueless editor that fails to make a connection to very similar concepts and will reject your keywords or ads, while approving others. Then, a few days later, some quality assurance guy reviews your account and starts pulling keywords that were previously approved. This isn't changing with Yahoo Panama. Leaves you wondering wtf is going on over there. Consistancy is what we want. Either you approve them, or reject them. But have a sensible reason for doing both, otherwise, you come across as being incompetent.

So, to defend Yahoo Panama as some new and improved system, is really just a fallacy.
 
i never really liked yahoo that much either... it seems that what is not ok with one editor is ok with another one, so its all in the luck of who reviews your keywords
 
Yahoo's editorial process is fucked up though...90% of my kwds get rejected for "insufficient content"...fuck that, my kwds are well targeted. And the stupid thing is, you just have to keep submitting them and eventually they get in. So it just depends on the editor, which is fucked.
 
let's put it this way:

what kind of assclown works at a goldmine as an employee?

btw I don't even bother with yahoo anymore. It's like playing tug-of-war. In the end no one wins.
 
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