Need an investor for my E-juice E-cig company

The name of the novel on our website is "Zack" named after the character on our bottle and it has NOTHING to do with the The walking dead show on amc. Completely different characters compltely different story theme.. related to ecigs.. guys the amc show The walking dead didnt invent zombies.. or zombie stories or EVEN THE TERM walking dead.. these things have been around for a long time.



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Because it never gets old....
 


Every now and then a niche pops up where literally ANYONE can make a buck. Cash in before more smart people arrive, OP.
 
All roads (as always), lead to Mr. Wonderful. I'll make you an offer.

I'll give you the cash you need, but I want a royalty of $5.00 per bottle you sell until I get my money back. After that, my royalty drops to $4.00 per bottle in perpetuity.

Ignore these other fools, keep your equity - just pay me a royalty and let's make some money.
 
Sorry, used to far better than that. I believe first impressions are everything in this kind of a market and I wouldn't be doing a hand labelled bottle in a padded envelope, that's for fucking sure. Just like I don't want the word "dead" associated with anything I smoke, I also don't want the product to look like it came from some clandestine laboratory cooked up by a bunch of amateurs.

I would expect bottles to come factory sealed, professionally labelled, boxed, with literature. Otherwise you can kiss a lot of repeat customers goodbye. That requires a bigger budget for design, prepress, dies, and production.

Quality printing doesn't come cheap.
Depends how much time you spend labelling, I'm not incredibly familiar with labelling processes, but surely with enough care it should be near impossible to tell the difference?

Padded envelope - the more packaging you add, the more shipping costs go up for the consumer. People don't want that, I'd totally agree with you if we were talking about disposables/kits, but these are liquids, the main target is people who are already into vaping, and don't mind getting their hands dirty (filling can be a messy job, you're almost guaranteed to end up with sticky liquid on your hands). Those who don't want padded envelopes and want full literature, boxes, etc, will be buying disposables. It would be another matter if we were talking about a liquid with a new method of filling that appealed to the disposable user, but these seem to be the standard messy ones. Also, if you had the money to spare, I'd understand as well, but splashing out on unnecessary levels of design and then needing to take on investors as a result isn't a sensible move imo.

I mentioned the simple design of liquids earlier, I've just taken a few photos of the main one I was talking about. This is at the higher end of the market, and are among the better designs I've seen (the vast majority have no design at all, and are simply text, could be easily printed on a home printer and created using Word):

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Beat that, and I think the chances of kissing repeat customers goodbye based on design/packaging is nil.

RE quality printing, I scouted a few different sites, and that seemed like roughly the going rate, I didn't just pick the cheapest. It's not a large size of sticker that you need.

All that said, I just googled OP's brand, and I think it's safe to reduce the budget for design from $1000 to $20, and labels are of the aforementioned 'home printed, designed in Word' type.

Not trying to be harsh, but doesn't seem like a lot of money was put into R&D either, as the key takeaways from the first review I came across was that it was too sweet, fucked up your ecig, and left you with an aftertaste of not having brushed your teeth.
3. Joe - actually i appreciated your post. i honestly thought the same thing.. but couple of things you forgot. The juice needs to steep so we had to buy steepers.. those things arent cheap. so let me list the things you forgot as well i did when i first invested.

1. Nicotine.. this isnt cheap..and you have to buy lots of it
2. Labeling the bottles requires manual labor or you can buy a labeling machine which isnt cheap.
3. Setting up a clean room to make your juice.. lots of poeple do start experimentation's in there moms basement but at some point to make thousands of bottle you need a clean room. had to pay for that.
4. Trade shows and the costs involved. for example we just went to vegas.. We gave out samples and took down information from 50 shops around the country.. the whole trip, the booth, the gas, car rental etc alone cost me 2k.
5. free samples for stores.. the way to get your juice in stores is to send out samples all over the place.. the cost in gas or shipping the the bottles isnt cheap when your trying to do it 100 times over.
6. posters and flavor menus and art.. posters alone cost us 700 dollars to make.. flavour menus for all the stores and as well as promotional item cost a lot.. had to pay for the art of my character... needed 450 dollar camera to shoot good quality shit..
7. a bunch of other shit that im not going to even mention..
RE steepers - can you give a link? My understanding was that to steep a liquid, you just leave it in a dark room/closet, maybe shaking occasionally.

1. One cost that I did think of, but didn't look into. Did a quick search, if you're not buying wholesale, and just buying enough to make 50 bottles (so pretty much for home users, if you were buying for production I'd imagine it'd be far cheaper), this was one of the first results: One liter or more || NicVape so $78 for enough for 50 bottles (assuming an average nicotine level of 15mg per ml, although I'm overestimating for ease of calculation there, I'd imagine the average would be more like 12mg), working out as $1.56 a bottle. Admittedly, the most expensive part, but this is low quantity, so can be bought as needed, and these are bottles with a retail price of £15+, so not a huge amount in the scheme of things.

2. And which of those did you do? With the margins you're talking about, the manual labour should be almost nothing, especially with the fact that you don't seem to be professionally labelling them.

3. Can't you do a Dexter and just pick up some plastic sheeting?

4. Ok, but trade shows should be earning more than you're spending, otherwise you're doing it wrong.

5. How much does shipping cost? $5? That's $500, $700 including the product costs.

6. So you needed to buy the camera outright? A quick search online shows you can rent a $1500 Canon EOS 60Da for 7 days for $89, or a $700 60D for $45. Alternatively, there's the option of hiring a professional photographer. Poster pricing etc seems fair, although can't comment without seeing them, and I'm assuming they're designed to a better standard than the website/bottles?
 
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Depends how much time you spend labelling, I'm not incredibly familiar with labelling processes, but surely with enough care it should be near impossible to tell the difference?

Padded envelope - the more packaging you add, the more shipping costs go up for the consumer. People don't want that, I'd totally agree with you if we were talking about disposables/kits, but these are liquids, the main target is people who are already into vaping, and don't mind getting their hands dirty (filling can be a messy job, you're almost guaranteed to end up with sticky liquid on your hands). Those who don't want padded envelopes and want full literature, boxes, etc, will be buying disposables. It would be another matter if we were talking about a liquid with a new method of filling that appealed to the disposable user, but these seem to be the standard messy ones. Also, if you had the money to spare, I'd understand as well, but splashing out on unnecessary levels of design and then needing to take on investors as a result isn't a sensible move imo.

I mentioned the simple design of liquids earlier, I've just taken a few photos of the main one I was talking about. This is at the higher end of the market, and are among the better designs I've seen (the vast majority have no design at all, and are simply text, could be easily printed on a home printer and created using Word):

Beat that, and I think the chances of kissing repeat customers goodbye based on design/packaging is nil.

RE quality printing, I scouted a few different sites, and that seemed like roughly the going rate, I didn't just pick the cheapest. It's not a large size of sticker that you need.

All that said, I just googled OP's brand, and I think it's safe to reduce the budget for design from $1000 to $20, and labels are of the aforementioned 'home printed, designed in Word' type.

Not trying to be harsh, but doesn't seem like a lot of money was put into R&D either, as the key takeaways from the first review I came across was that it was too sweet, fucked up your ecig, and left you with an aftertaste of not having brushed your teeth.

You're focusing too much on the part where I said padded envelope, but boxes and quality labeling aren't unusual. Simply Google image search "e liquid" and the vast majority of the products come in bottles with filler tops or droppers, labelled nicely, often in boxes. If you're building a brand, especially for something the customer is ingesting in this manner, I would much prefer something that looked like some care had been given in the manufacturing process. A luxury product akin to fine cigars or wine would be much more desirable than something that looks like it was cooked up in your mom's basement.

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https://fivepawns.com

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Another one with a death reference, but the packaging is quite nice. Reminds me of Blair's hot sauces.

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So yeah, something better than a label made in Word would be where I would go with this, but then again I'm all about making quality brands that build customer trust and my business model would never be "make as much money as possible before I get sued". :rolleyes:
 
You're focusing too much on the part where I said padded envelope, but boxes and quality labeling aren't unusual. Simply Google image search "e liquid" and the vast majority of the products come in bottles with filler tops or droppers, labelled nicely, often in boxes. If you're building a brand, especially for something the customer is ingesting in this manner, I would much prefer something that looked like some care had been given in the manufacturing process. A luxury product akin to fine cigars or wine would be much more desirable than something that looks like it was cooked up in your mom's basement.

image1

https://fivepawns.com

image2

image3

image4

Another one with a death reference, but the packaging is quite nice. Reminds me of Blair's hot sauces.

image5

So yeah, something better than a label made in Word would be where I would go with this, but then again I'm all about making quality brands that build customer trust and my business model would never be "make as much money as possible before I get sued". :rolleyes:
First part: Yeah, filler tops are good, but shouldn't be too much different in price per bottle from the medicine style bottles. Would also be easier to package, as you don't need to worry about foil. For the 100ml bottles though, filler tops hinder more than help, and a pipette is quicker (2 light squeezes, one to fill, one to empty, versus 4 hard squeezes) - but yeah, for the smaller bottles, I'd totally go with filler tops, or give the option of one or the other, to see what people prefer.

I agree that good design is nice, but at this stage, I don't think having the absolute best design that you'll be using for years is crucial, as long as it looks decent (like the images I posted). It normally takes a bit of time anyway to figure out your audience, things you and they like/don't like, etc, I can think of countless brands that have rebranded down the line. It's only the first month, so I think at this stage, the product itself is the most important thing. Look at Apple, the G3s were ugly as fuck by modern standards, but it was still a lot better than the competition, and they went on to make lovely looking products.

A new design is also a marketing move in itself, if you go and launch it with the product, it won't have as much impact as if you launch it a bit after the product's first released, as there's nothing to compare it to.

Image1: I think that yeah, a proper lab is important once you're doing 10s of thousands of bottles. At this stage though, when it could all be done by hand, by one person, I think it's an unnecessary expense for someone who then needs to look for investors as a result of spending on it.

I like all the other bottles, and I think they'd be a good move once the brand had developed a bit more. That's with the exception of Image4, that's the one type of packaging I've seen other than a bottle on its own, and when I've received a bottle like that, it's made me far less likely to buy more. It matches exactly the eliquids I find at my local market, and screams 'Chinese shite' to me (I do like how they form a V when rotated, but that's something that would go unnoticed by most I think). Image5 is the kind of look I was thinking for this (if it wasn't a bit gimmicky and brandsquatting) once the brand is a touch more developed, and when the cost won't mean having to seek outside investment.

Last sentence: Completely agreed. :)
 
He's not ripping off the TV show. the phrase "walking dead" probably pre-dates the show, he adds to it, it's a different industry, etc... Time-warner could still sue and cause trouble but I'm pretty sure he's in the clear here.

It's like if they started a show called "Zombies" and then he made an unrelated e-juice brand called "Zombie Vapors". Doesn't matter.

I'll bet those intestines smell just YUMMY, yes? How do they taste?

You fucking dipshit. He's ripping their entire campaign, from comic book to show name- the brand dilution and potential for market confusion is fucking ENORMOUS.

You Fucking Dipshit.
 
OP do you realize that the walking dead is a graphic novel... not just some slow moving and boring AMC tv show? - the fact that you are making a graphic novel SEEMS like a pretty SIMILAR thing and would LEAVE you open to some litigation... YOU ARE CONFUSING PEOPLE and DILUTING THEIR BRAND...

you are asking for money so I'm going to assume you do not have a lawyer... i wish you success and it sounds like you are doing well... but i'd speak to a lawyer about that name (not wickedfire) - wouldn't it SUCK if you put all this time in and they came along and SHUT YOU DOWN?
 
I'll bet those intestines smell just YUMMY, yes? How do they taste?

You fucking dipshit. He's ripping their entire campaign, from comic book to show name- the brand dilution and potential for market confusion is fucking ENORMOUS.

You Fucking Dipshit.

inb4 an apology
 
What for?

I don't know g1c9 personally (or any1 here for that matter) but when reading his posts he has struck me as one of the more serious guys around here and I think throwing mindless insults at him like that is a bit out of place. Laugh inducing you might say. I don't know what galacon's problem is, maybe his wife ditched him recently or he had the epiphany that he can be wickedfire's superhero, but all this craving for attention is a tad bit distasteful for me (and out of place in this case).
 
I don't know g1c9 personally (or any1 here for that matter) but when reading his posts he has struck me as one of the more serious guys around here and I think throwing mindless insults at him like that is a bit out of place. Laugh inducing you might say. I don't know what galacon's problem is, maybe his wife ditched him recently or he had the epiphany that he can be wickedfire's superhero, but all this craving for attention is a tad bit distasteful for me (and out of place in this case).

You obviously haven't read his posts if you are saying "one of the more serious guys around here". He is a hillbilly with the brain the size of peanut, whose only joy in life is crassly insulting others.

But in this case he is spot on :)
 
What's he spot on about? He says there's no problem using "walking dead" as the OP's brand. He's an idiot if he thinks that.

huh? No he's not

You fucking dipshit. He's ripping their entire campaign, from comic book to show name- the brand dilution and potential for market confusion is fucking ENORMOUS.

He is saying the opposite, and is spot on. There is little to no way that OP isn't going to get sued out of existence.

Proper rookie business move, taking a risk that has very little upside and colossal downside.

Anyone investing in this "venture" under any basis is mental. I mean give him a loan with his home as collateral (doubtful he has a home) by all means, but for equity or even a royalty is just plain suicide for their money.