I did scholarship facebook ads for a while and did pretty well (50%+ ROI). They are starting to die down now but as school starts they might have a chance to pick back up again.
As for your ad, definitely change the picture to something else! a smiling student or something other than that boring text image. Secondly, your ad copy is far too long. Shorten it and make it much more simple. Finally, target college students and it's not even necessary to go up to 24 years old.
hope that helps.
As for your ad, definitely change the picture to something else! a smiling student or something other than that boring text image. Secondly, your ad copy is far too long. Shorten it and make it much more simple. Finally, target college students and it's not even necessary to go up to 24 years old.
hope that helps.