Magic Bullet failed?



Okay, there is a RIGHT WAY and a WRONG WAY to do a downsell.

This is the latter.

Pardon me while I put on the marketing hat and say something that doesn't have the word "fuck" in it so much.

When you downsell your customer, it can't be to the same shit. You don't say "OMG you want to cancel, here we'll lower the price and give you the same damn thing."

Because what your customer hears is "We were totally ripping you off anyway, our shit isn't worth that much and we know it."

ALWAYS break your high-ticket product or service into several "levels" of service.

When a customer starts to buy one, ask if he wants the next one up, where he will also get this other awesome shit.

When a customer tries to cancel, or walk away without buying, offer to sell him the next level DOWN - where he doesn't get THIS awesome shit, but he can still have the rest.

There's this phrase, "you get what you pay for" - it's backwards. You pay for what you get. If you pay more, you should get more. If you pay less, you should get less. This is what customers think is "fair," and if you don't do it, you're a money-grubbing pigfucker that doesn't deserve their trust or respect.
 
This is all getting too sugar coated. AM's are educated scam artists. Fuck the euphemisms.
 
CDarklock said:
Okay, there is a RIGHT WAY and a WRONG WAY to do a downsell.

This is the latter.

Pardon me while I put on the marketing hat and say something that doesn't have the word "fuck" in it so much.

When you downsell your customer, it can't be to the same shit. You don't say "OMG you want to cancel, here we'll lower the price and give you the same damn thing."

Because what your customer hears is "We were totally ripping you off anyway, our shit isn't worth that much and we know it."

ALWAYS break your high-ticket product or service into several "levels" of service.

When a customer starts to buy one, ask if he wants the next one up, where he will also get this other awesome shit.

When a customer tries to cancel, or walk away without buying, offer to sell him the next level DOWN - where he doesn't get THIS awesome shit, but he can still have the rest.

There's this phrase, "you get what you pay for" - it's backwards. You pay for what you get. If you pay more, you should get more. If you pay less, you should get less. This is what customers think is "fair," and if you don't do it, you're a money-grubbing pigfucker that doesn't deserve their trust or respect.
Click to expand...

This
 
This is all pretty generic stuff. When someone cancels one of our products we have someone call them and discuss the issues they had with the product. We then offer them an alternative, a bonus, anything to help compliment their purchase.

Our last offer is always to say take 50% back and keep the product.

These days, we find that 70-80% of people who want to refund can be saved if you call them quickly and just ask them what they want.

I understand what you're saying about taking something away when charging them less, but in my experience it's far more successful to just offer them more or to offer to give them some money back. I can't imagine the amount of money we lost back in the days when we used to just refund outright with no questions asked. Obviously if they still want a refund then we give it to them, but more often than not you can address their concerns and everyone is happy.

This in no way means they are getting desperate for money over there.
 
Well, My friend and I both got the system. I cancelled during week 2ish, and got a no questions asked refund. My friend refunded a little later like week 3-4 and then he got this response. I'm just assuming theyre getting a shit load of refunds.
 
CDarklock said:
Okay, there is a RIGHT WAY and a WRONG WAY to do a downsell.

This is the latter.

Pardon me while I put on the marketing hat and say something that doesn't have the word "fuck" in it so much.

When you downsell your customer, it can't be to the same shit. You don't say "OMG you want to cancel, here we'll lower the price and give you the same damn thing."

Because what your customer hears is "We were totally ripping you off anyway, our shit isn't worth that much and we know it."

ALWAYS break your high-ticket product or service into several "levels" of service.

When a customer starts to buy one, ask if he wants the next one up, where he will also get this other awesome shit.

When a customer tries to cancel, or walk away without buying, offer to sell him the next level DOWN - where he doesn't get THIS awesome shit, but he can still have the rest.

There's this phrase, "you get what you pay for" - it's backwards. You pay for what you get. If you pay more, you should get more. If you pay less, you should get less. This is what customers think is "fair," and if you don't do it, you're a money-grubbing pigfucker that doesn't deserve their trust or respect.
Click to expand...


Between the Undertaker-esque party-do and your posts, I gotta be honest, I am brocrushing a tad.
 
de312 said:
Well, My friend and I both got the system. I cancelled during week 2ish, and got a no questions asked refund. My friend refunded a little later like week 3-4 and then he got this response. I'm just assuming theyre getting a shit load of refunds.
Click to expand...
pope_face_palm.jpg
 
de312 said:
Well we both refunded so I guess it doesn't matter does it. And maybe I don't trust the person enough to share all of my campaigns with him on the magic bullet software?
1239372346-angry_baby.jpg
Click to expand...
If you're gonna use my face, at least give me a heads up
 
CDarklock said:
Okay, there is a RIGHT WAY and a WRONG WAY to do a downsell.

This is the latter.

Pardon me while I put on the marketing hat and say something that doesn't have the word "fuck" in it so much.

When you downsell your customer, it can't be to the same shit. You don't say "OMG you want to cancel, here we'll lower the price and give you the same damn thing."

Because what your customer hears is "We were totally ripping you off anyway, our shit isn't worth that much and we know it."

ALWAYS break your high-ticket product or service into several "levels" of service.

When a customer starts to buy one, ask if he wants the next one up, where he will also get this other awesome shit.

When a customer tries to cancel, or walk away without buying, offer to sell him the next level DOWN - where he doesn't get THIS awesome shit, but he can still have the rest.

There's this phrase, "you get what you pay for" - it's backwards. You pay for what you get. If you pay more, you should get more. If you pay less, you should get less. This is what customers think is "fair," and if you don't do it, you're a money-grubbing pigfucker that doesn't deserve their trust or respect.
Click to expand...

best post on wf in weeks
 
Koschei said:
That's why I first thought you slammed him, but then others here are posting damning evidence that you really recommended it

So you gotta pick your side - perhaps in your next post

Still love ppc.bz :)
Click to expand...

I never recommended it. I made fun it. I like Amish though so i'm not gonna devote my life to bashing it though
 
You must log in or register to reply here.
Top Bottom