Background
I got into the PPC with Adwords about a year ago, got lucky with a niche that was blowing up and made decent money for a while before Google slapped me down. I tried a few campaigns on FB, PPV, and AdCenter, but nothing really worked. I stepped away for awhile and I'm ready to get back into it with SEO and organic traffic.
I now have 3 review websites all about 1 year old, all in the same niche, that I used for PPC traffic. It's still a profitable niche and I'm trying to figure out the best way to use these for SEO, if it's worth it. Due to the affiliate control panels on the product websites, I never did get tracking working properly to see conversions. I can see clicks, keywords, and redirects though.
Current Income from all 3 websites: ~$750/month
Newbie Questions
1) I would like to build one site up and get it ranking, should I choose the domain with the highest traffic and 301 redirect the others?
2) Should I choose the best domain name and 301 redirect the others?
3) I hope to do a in-depth SEO makeover of whatever site will be best. Will changing the theme and content of the site hurt whatever ranking I have so far?
I realize these are probably all basic questions, but I would appreciate any other advice you guys can offer!
I got into the PPC with Adwords about a year ago, got lucky with a niche that was blowing up and made decent money for a while before Google slapped me down. I tried a few campaigns on FB, PPV, and AdCenter, but nothing really worked. I stepped away for awhile and I'm ready to get back into it with SEO and organic traffic.
I now have 3 review websites all about 1 year old, all in the same niche, that I used for PPC traffic. It's still a profitable niche and I'm trying to figure out the best way to use these for SEO, if it's worth it. Due to the affiliate control panels on the product websites, I never did get tracking working properly to see conversions. I can see clicks, keywords, and redirects though.
Current Income from all 3 websites: ~$750/month
Newbie Questions
1) I would like to build one site up and get it ranking, should I choose the domain with the highest traffic and 301 redirect the others?
2) Should I choose the best domain name and 301 redirect the others?
3) I hope to do a in-depth SEO makeover of whatever site will be best. Will changing the theme and content of the site hurt whatever ranking I have so far?
I realize these are probably all basic questions, but I would appreciate any other advice you guys can offer!