does the right ppc make the difference?

pileofcrap

pileofcrap

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Oct 17, 2006
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Atlanta, GA
I've been using 7search as opposed to Adsense, YPN, and other more well known companies. I haven't posted here in a while because I've been busy working on making this even somewhat successful for me.

I've literally made $1 in the last few months. And to be honest, I can't entirely pinpoint where I'm going wrong.

I do some seo work on my sites.
I run several sites at the same time.
- One flaw I'm considering is that I'm doing sites about things I know and enjoy. And my thinking is that what I enjoy isn't what many others may enjoy (cigars and ghost lol)
And run campaigns of 7search.

Anyone got any pointers? Should I give up on 7search and use another company? Or should I just pick a better known niche, regardless of if I know anything about it, and work my ass off on it?

To add, I chose 7search because of monetary restrictions.
 


If you're doing PPC (I assume you know Adsense, etc is not PPC), have you looked back at how you're targeting your traffic? Did you have a plan on how you would monetize the traffic bought in via PPC?

I vaguely got that you mention something bout cigars and ghosts... are you placing cigar offers on your site and targeting PPC appropriately?

Have you tried looking up coupons for some of the bigger networks such as AdWord, MSN, Yahoo, etc?

I think if you only made 1$ with 7search, the problem might not be the network, but the way you're targeting, and what you're doing with the traffic once it gets to your site. I am not familiar with 7search, but I would think you'd bring in a little more than that on a PPC network (not taking into account the cost you put into the traffic).

You almost always bust on the first PPC attempt.
 
My apologizes, I knew to call it AdWord guess I was just in a rush to type and didn't pick up on my mistake.

7search has a slight different keyword approach than I'm use to. You use their internal tool to look for keywords and it gives you the most views, clicks, and top 3 highest cost. And it allows you to select that the price you want in order to compete with the highest payers.

I have gotten a lot of traffic from 7search but no clocks. Be it on my Adsense, Clickbank, Amazon Aff, or CJ.com (be it whatever I use for the sites I'm running and for the record I run more than just 2 sites those are just my 2 favorite lol).

If I may turn part of what you said into an example, it'll help me understand it better and maybe allow you to understand where I'm coming from.

Lets say on my cigar site I offer a "Cigar of the month club" offer, which I do. Are you saying that I should choose my keywords to match just that? What if they don't get a lot of clicks or hits? That's why I'm wondering if it's maybe 7search and not entirely fault on my part.

And to tell you the truth with 7search I get the almost every keyword that is even semi-relevant to my sites to try and optimize my incoming traffic. From what I gather in your post, this is definitely not the best strategy. Which I do realize wouldn't be the best option on AdWord.

And I've looked at the AdWord vouchers but something about them screams B.S. to me sometimes. Do you know any reputable dealers from whom I could purchase some from?
 
There are several legit Adwords vouchers, the catch is most of them are only valid for accounts registered within the past 15 days. Godaddy gives them out every new hosting package you get. There not hard to get, just look around a little.
 
Bevo Ryan said:
There are several legit Adwords vouchers, the catch is most of them are only valid for accounts registered within the past 15 days. Godaddy gives them out every new hosting package you get. There not hard to get, just look around a little.
Click to expand...


Pm sent. So do you mean that if I got like a $50 voucher I would have to use the $50 within 15 days or simply apply it to the account within 15 days?
 
Ok, so... You're using 7Search PPC to drive traffic to your site, in hope of getting clicks to things like Adsense, banners, etc?

Also you mentioned "To add, I chose 7search because of monetary restrictions." , are you only spending something like 10-20$ a month?

While I don't run campaigns much at all, I think you're probably going about it the wrong way. How's your SEO traffic to the same site? If you can't get any clicks that way or ranking, then you need to re-evaluate your content. Also I would use offers relevant to the content contained within the site, for example if cigars are your thing, and you got a cigar club on your site, look into network offering tobacco distributors/offers, etc?

also does 7Search allow you to geographically target your traffic? It would be a waste if you get 'a lot' of traffic, and only a small % of it is eligible for most of your offers.
 
They allow you to pick the countries you want your ad to show up in. Generally I pick The United States, Canada, and The United Kingdom. And to start I was doing about $25 a month but I did bump it up to $50 eventually.

I had a friend tell me to take off Adsense and to concentrate on offers using things like CJ.com and Clickbank. He thinks when most people see those ads, they generally just close the site, go to another site, whatever.

I have seen some other cigar sites, sort of like mine, that actually link to the cigar that they are talking about to cigar sites that sell them via affiliation.
 
yeah I have an account there. From what I can tell they don't have anything that's within what I currently run. Which brings me back to a point I made on my first post, should I do another site regardless of if it's something I know?
 
Just as I suspected, it may not be 7search at all. I need to pick a niche that the every day person would want to visit. like.. knitting or something lol
 
And I probably would drop your current niches, cigars and ghosts? WTF, please explain?
 
well originally they were started simply as a way for me to express my interest. But I was starting to get some good natural hits and decided that maybe I could monetize them. I've setup a couple niches that aren't exactly interest but I'm not really done with them.
 
pileofcrap said:
well originally they were started simply as a way for me to express my interest. But I was starting to get some good natural hits and decided that maybe I could monetize them. I've setup a couple niches that aren't exactly interest but I'm not really done with them.
Click to expand...

Did you do any market research to see if they were profitable?
 
Sticks79 said:
And I probably would drop your current niches, cigars and ghosts?
Click to expand...

pileofcrap said:
well originally they were started simply as a way for me to express my interest.
Click to expand...

It's really hard to monetize off the ghost niche. They obviously don't need weightloss or teeth whitening products, they don't need mortgages either as they can just haunt a house if they see one they like. You might have some luck with bizopp offers if it's a recently deceased ghost, but if you have an old ghost that has been around for a hundreds of years haunting castles and shit they probably won't get the concepts behind putting links on google or twitter.

Good luck bro.
 
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justo_tx said:
It's really hard to monetize off the ghost niche. They obviously don't need weightloss or teeth whitening products, they don't need mortgages either as they can just haunt a house if they see one they like. You might have some luck with bizopp offers if it's a recently deceased ghost, but if you have an old ghost that has been around for a hundreds of years haunting castles and shit they probably won't get the concepts behind putting links on google or twitter.

Good luck bro.
Click to expand...

haha +rep

Yeah, ghost traffic doesn't seem like it would monetize, maybe get into amazon and promote ghost books or something.
 
Maybe you would have more luck if you combine cigars and ghosts:

2a0demq.jpg
 
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