I'd actually be interested to hear this: Tell me an efficient way to (between 2 completely different companies) match up an assload of sales, many of which got charged back, so that you can tell which affiliate sent which lead(even though one system likely doesnt even store affiliate data), and which leads are still subscribed. Now find a way to do it where all you have is the affiliate's ID #, and you don't violate the aff's privacy. Then comes the fun of collecting the money from the merchant, who I'd wager is pretty damn occupied with customer service/getting the orders out/doing whatever the fuck it is they do to keep those merchant accounts alive. Oh yeah, and every day it takes to do any of this, more and more sales hit recurring. Having fun yet?
Very good point man, although both are pretty valid. Companies shouldn't make claims that they're going to pay residuals on sales unless they've planned ahead for it and will actually credit affiliates where its due. They used it as an incentive for affiliates and in return their volume probably grew much faster than expected. If they couldn't handle the volume and overall workload they shouldn't have used tactics like that in the first place or should have pulled the residuals once they realized it.
I definitely agree with you about not expecting the money though, I wasn't planning on seeing it but instead considered it more of a bonus for running the offer. If anyone was actually depending on the residuals for staying profitable I suggest reworking your overall tactics in the future.