Fuck, is there such a thing as "Whitehat SEO"?

When I build links to my excellent content to rank higher, it's whitehat.
When other people build links to their shitty content to rank higher than me, it's blackhat.

Naughty, naughty blackhaters.
 


When I build links to my excellent content to rank higher, it's whitehat.
When other people build links to their shitty content to rank higher than me, it's blackhat.

Naughty, naughty blackhaters.

The quality of content is an opinion not a fact, so how can you say it's white or black hat?
 
Anyone tried Black or Red Cock SEO on there sites? Rand is keeping this a secret shhhhh... Shoot him an email and tell'em you need some Black Cock...


2005_04_02_sjb_cock.jpg



White Hat is a smoke screen created for the sheeple to ponder.
 
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No such thing as white hat (unless you're on WaFo and some 64 year old is trying to sell you his service where he re-labels Xrumer links as "white hat" profile backlinks).

If you're trying to game Google in any sense of the word, you're going against their TOS, ultimately. If Google condoned any kind of "gaming" of their algo, it would contradict their whole business model of providing relevant results. Unless I'm missing something.
 
Well, when a fortune 500 client comes along you'd get laughed out of the building recommending running Xrumer or scrapebox for them. I have always done non white hat practices for my ecommerce/am, but when it comes to big name clients we cannot pull that shit. For example we'd do the following for a "big" client;

- get links from app sites because they had an iphone/android app
- created an ipad magazine for them which nets links but that's only a 1/5th of the benefit
- link bait
- getting interviewed on industry blogs
- guest blogging that's actually good in regards to content and the target blog..BMR...lolz and fuck no
- infographics
- press releases through prnewswire/prweb etc when the news is actually news, not fluff
- getting them cited in the news
- broken link building
- viral stunts

Wil Reynolds is a great person with a ninja mind who does things a certain way because that's what his big clients are expecting. You all can afford to have massive link value lost because you can build up another site and move on. Big brands need to stay more squeaky clean, it's as simple as that.

Paying for guest blogging is whitehat? Sounds like paid linkbuilding to me.

Those "whitehat" seo techniques work great for some companies and aren't nearly as effective for others (think: ecommerce).

Thanks to Drip Feed Blasts, I've had the opportunity to talk to a ton of different people doing linkbuilding, some small-time, some big-time.

I have a client who's main competitor is traded on the NYSE and spends at least $100k/m on linkbuilding.

JC Penney, a Fortune 500 company, recently got caught linkbuilding. They made millions off it and only got caught because a white knight outed them to WSJ.

Sure there a ton of companies that run successful SEO campaigns without linkbuilding, more power to them. But there are just as many that do linkbuilding, regardless of size.
 
@Ryan Fortunes 500 of course! They have the money to spend on SEO so you can get into those fancier ways of manipulating Search rankings LOL. But do you do all that shit with a client that has 1-2k a month to spend?

The problem is that these White Knights have such a strong Media exposure, that they were able to create this FEAR in people's minds of anything that is Grey, Blue or Black Hat. Now the 1st question you get when a client calls you is: Are you guys 100% white hat? If you every mention the word "Grey" you get hung up on like a criminal LOL without even a chance to explain yourself... and I'm talking about small time clients here... small local businesses with less than 3k monthly budgets. So now we have to lie and say we're 100% White Hat to get business? Great! Thanks Randy!

I actually don't get that question very often. Most competent businessmen understand the concept of risk, and the reward that comes with taking risk.

And in all honesty, if you linkbuild properly the risk is incredibly low. Like so stupid low why wouldn't you do it?

Sure the White Knights get a lot of exposure, but in the end it comes down to results. If SEOers can get all the results they need from white hat, then linkbuilding wouldn't exist. Fact of the matter is that, worldwide, SEOer's spend hundreds of millions a year on linkbuilding. It's booming.
 
Let me sum this up: the amount of white hat faggotry going around makes me want to puke.

As was mentioned: sure , you've got 100k a month to spend, no problem! I'll hire a pro who is capable of getting you those beautiful, white hat links.

Anyone else, stfu.

SEO is about making money. We have a skill- ranking sites. We want to maximize ROI at all costs. Otherwise, what's the fucking point? We're all gaming G. Don't kid yourself about that. Rand go can fuck himself.

As was said, he obviously has a part to play. He makes money doing it. But I'll call him out on it any day. I have 0.0 respect for the guy . He's a peasant.

Name a conference and I'll do it live- that's how much he pisses me off. He's a shoe shiner. Period. And we all know it.
 
well, you can do white hat sep with guest blogging only.. on quality and relevant blogs to your website... its like the most quality link building u can do, and quality seo companies have the connection with the top blogs, i mean top by pr/alexa occurs.. so their links getting lots of autority...
 
No such thing as white hat (unless you're on WaFo and some 64 year old is trying to sell you his service where he re-labels Xrumer links as "white hat" profile backlinks).

If you're trying to game Google in any sense of the word, you're going against their TOS, ultimately. If Google condoned any kind of "gaming" of their algo, it would contradict their whole business model of providing relevant results. Unless I'm missing something.

My point exactly. That was the whole point of this thread. ANY form of link building, whether it's white, black, grey, blue or purple hat, is an attempt to GAME Google.

/thread
 
FYI Seomoz stopped consulting and focuses only on software from 2010.

With that being said, 2 years ago I decided to try this white-hat thing, built some site, got it 4-5 times on digg front page, and to my amazement nobody built links to my pages (except for twitter, got a lot of re-tweets but that didn't seem to bring so much value).

In the meantime, my gray-hat SEO site made 40x more income and all I did was building links like forum posts/profiles, guest posts etc.

So after six months I stopped doing what Google basically recommends for SEOs to do and started focusing on what really works and what most SEOs do. Build a lot of links on a site with decent content.
 
Why are you doing SEO for clients in the first place? SEO is a commodity. Rank your own sites.

Well nearly 6 years ago I had a pretty damn good AM thing going on and ended up getting smacked really good. I started the consulting as a safety net and enjoyed it quite it bit, built a ton of connections and rebuilt my AM options up again on the side.

A good chunk of my business doesn't rely on free Google traffic and that makes me sleep quite well at night.
 
I thought the same thing, in reality it's all black hat if you see things black and white as I do. Oh, don't get me wrong, there's black in white and white in black, but in the greater scheme of things, many companies come by their ranking because they just are authoritative, whereas we game the system to look that way.
 
Well nearly 6 years ago I had a pretty damn good AM thing going on and ended up getting smacked really good. I started the consulting as a safety net and enjoyed it quite it bit, built a ton of connections and rebuilt my AM options up again on the side.

A good chunk of my business doesn't rely on free Google traffic and that makes me sleep quite well at night.

a bit off topic but how the hell do you get started with consulting? If you're from US/Canada, plenty of clients there, but what if you're from Eastern Europe for example...
 
Well nearly 6 years ago I had a pretty damn good AM thing going on and ended up getting smacked really good. I started the consulting as a safety net and enjoyed it quite it bit, built a ton of connections and rebuilt my AM options up again on the side.

A good chunk of my business doesn't rely on free Google traffic and that makes me sleep quite well at night.

This.

I take a lot of risks with my AM efforts. Client work is the safe side of my income. Plus it's fun and it can be easy money.

a bit off topic but how the hell do you get started with consulting? If you're from US/Canada, plenty of clients there, but what if you're from Eastern Europe for example...

1) You build a quality website presenting your services. Make sure you're building a brand, not something like bestseoconsultingfirm.info like Indians do.

2) You add a portfolio section where you show some of your work. It doesn't matter if it's all your own websites in there, clients don't have to know that. Add a Testimonials section if you can.

3) SEO it to rank 1st page for local keywords. Shouldn't be too hard if you're in Eastern Europe

4) Profit.
 
Well, it'd be nice if a video was posted. Don't think I've seen it.

My view of whitehat is having other people link to you naturally..

Blackhat is spamming the heck out of websites with tons of links..

Everyone has different views, I guess.