When I build links to my excellent content to rank higher, it's whitehat.
When other people build links to their shitty content to rank higher than me, it's blackhat.
Naughty, naughty blackhaters.
I think he made a funny...The quality of content is an opinion not a fact, so how can you say it's white or black hat?
Stop outing bro...some 64 year old trying to sell you his service where he re-labels Xrumer links as "white hat" profile backlinks.
Well, when a fortune 500 client comes along you'd get laughed out of the building recommending running Xrumer or scrapebox for them. I have always done non white hat practices for my ecommerce/am, but when it comes to big name clients we cannot pull that shit. For example we'd do the following for a "big" client;
- get links from app sites because they had an iphone/android app
- created an ipad magazine for them which nets links but that's only a 1/5th of the benefit
- link bait
- getting interviewed on industry blogs
- guest blogging that's actually good in regards to content and the target blog..BMR...lolz and fuck no
- infographics
- press releases through prnewswire/prweb etc when the news is actually news, not fluff
- getting them cited in the news
- broken link building
- viral stunts
Wil Reynolds is a great person with a ninja mind who does things a certain way because that's what his big clients are expecting. You all can afford to have massive link value lost because you can build up another site and move on. Big brands need to stay more squeaky clean, it's as simple as that.
@Ryan Fortunes 500 of course! They have the money to spend on SEO so you can get into those fancier ways of manipulating Search rankings LOL. But do you do all that shit with a client that has 1-2k a month to spend?
The problem is that these White Knights have such a strong Media exposure, that they were able to create this FEAR in people's minds of anything that is Grey, Blue or Black Hat. Now the 1st question you get when a client calls you is: Are you guys 100% white hat? If you every mention the word "Grey" you get hung up on like a criminal LOL without even a chance to explain yourself... and I'm talking about small time clients here... small local businesses with less than 3k monthly budgets. So now we have to lie and say we're 100% White Hat to get business? Great! Thanks Randy!
No such thing as white hat (unless you're on WaFo and some 64 year old is trying to sell you his service where he re-labels Xrumer links as "white hat" profile backlinks).
If you're trying to game Google in any sense of the word, you're going against their TOS, ultimately. If Google condoned any kind of "gaming" of their algo, it would contradict their whole business model of providing relevant results. Unless I'm missing something.
An orange hat will squeeze a link for juice and taste SEO success.
Why are you doing SEO for clients in the first place? SEO is a commodity. Rank your own sites.
Well nearly 6 years ago I had a pretty damn good AM thing going on and ended up getting smacked really good. I started the consulting as a safety net and enjoyed it quite it bit, built a ton of connections and rebuilt my AM options up again on the side.
A good chunk of my business doesn't rely on free Google traffic and that makes me sleep quite well at night.
Well nearly 6 years ago I had a pretty damn good AM thing going on and ended up getting smacked really good. I started the consulting as a safety net and enjoyed it quite it bit, built a ton of connections and rebuilt my AM options up again on the side.
A good chunk of my business doesn't rely on free Google traffic and that makes me sleep quite well at night.
a bit off topic but how the hell do you get started with consulting? If you're from US/Canada, plenty of clients there, but what if you're from Eastern Europe for example...