Some ideas on ebay/CL marketing
Here's 2 ways you can promote ebay auctions through their affiliate program; both of which will bring you decent earnings (especially if you get some new user sign-ups in there):
Method 1:
1. Decide on something to promote (cars, ipods, laptops, etc)
2. Get a domain name related to that (not necessary; you can use any domain or subdomain really)
3. Throw up a copy of WordPress onto your server/shared hosting
4. Grab a copy of the
phpBay Pro plugin from Wired Studios that works with WordPress
5. Create the blog around what you're promoting, creating either separate posts or separate pages that are populated with ebay auctions using the phpBay plugin. If promoting laptops, you could have separate blog pages for each major brand (Sony, Gateway, Dell, Apple, etc). I like it that way personally.
6. Go onto Craigslist and post ads for some of those ebay items that are populated onto your blog. Copy/paste from the ebay auction and do a little rearranging (obviously taking out the text about it being an auction, shipping, etc)
7. Setup an email autoresponder for your Craigslist account email address that gives an interested buyer the link to your WordPress/phpBay blog. Make it sound personal. I use the Easy Auto Responder tool from Kevin (guy who makes Easy Ad Poster for CL). You can get really custom with it, setup unlimited templates and unlimited POP3/SMTP email accounts, set time delay variance for responding, etc. Or you can just use something more simple to respond to CL inquiries.
Some tips to make this work better:
- This takes more time initially, but setup a different WordPress blog for each city/location that you're going to post ads in for Craigslist. That way your link in your autoresponder is location specific and matches the city you posted in. This will help keep the CL flagging Nazis at bay somewhat. So if my site was Great Laptop Deals | Laptops, Notebook Computers, Laptop Computer, then you could have like www.greatlaptopdeals.com/atlanta, www.greatlaptopdeals.com/newyork, etc. with a separate WP blog in each subdirectory. Again, this takes more time initially but you're just creating copies of the same blog over and over so it could be scripted I'm sure. I'm not that savvy (yet) so I just took the time to do it manually.
- Mass posting on Craigslist is tricky. My advice is to register multiple Craigslist accounts (signing up w/ randomly created Gmail accounts) and use a different CL account for each city you post in. Don't use 1 Craigslist account to post 50-100 ads in a day with. You run the high risk of getting them all mass ghosted/deleted and then you've just wasted your time. Be cautious about that part of it. Check out this script for creating randomly generated Gmail accounts for this purpose. I use it and it works perfectly.
Method 2:
*Setup the domain/WP blog like in Method 1*
1. Create subdirectory redirects on your domain for each individual ebay auction
2. Use a different CL account for each ad you create
3. Use individual autoresponders for each CL ad that responds with your redirect link for that particular ebay auction.
This method is much more tedious but is MUCH more direct and will probably result in more ebay commission. There are ways to make it more automated (use of a CL account creator and/or mass poster along with an autoresponder tool like Easy Auto Responder)
I'm sure the ebay/CL pros can chime in with much better methods, but I've been using a mixture of these methods and it's been working pretty well for me. The key is to figure out what allows your CL ads to stick and what gets them ghosted/flagged/deleted. Also,
don't ever direct link in an email to the ebay auction.
Always use redirects from your own domain. Commission Junction will ban your account for this, I believe.