Mark Cuban, his Mavs, and 70+ businesses ditching Facebook

I don't think you get it.

When you send an email to your mailing list, does gmail ask you to pay for your email to land in all their inboxes? You can see how that would be unfair right? That's essentially what Facebook is doing.

Not only does it cost money for a business to acquire quality fans (most brands do it either thru Facebook Ads or by running viral contests/promos) but now you also have to pay Facebook to reach them with your status updates.

If you don't pay, you only reach 10 to 15% of your fanbase.

Mailing isn't free. You either pay for and build the infrastructure to do it yourself, which is complex and expensive, or you pay a 3rd party to do it on your behalf.
 


I don't think you get it bro.

When you send an email to your mailing list, does gmail ask you to pay for your email to land in all their inboxes? You can see how that would be unfair right? That's essentially what Facebook is doing.

Not only does it cost money for a business to acquire quality fans (most brands do it either thru Facebook Ads or by running viral contests/promos) but now you also have to pay Facebook to reach them with your status updates.

If you don't pay, you only reach 10 to 15% of your fanbase.

I'm with a Cuban. If a Facebook user Likes a brand, they are basically asking to see their updates. Facebook shouldn't stick their dick in the middle of this relationship and charge the page owners so that their messages reach the audience. It's pure robbery.

Facebook's main argument is that users don't like promotional/business/spammy updates in their feed. Yeah, but that's why they can UNLIKE those pages!

This

It's also a big middle finger to facebook users and fans of the brands, I liked googlehammer and expect to see my daily dose of meat spin without them having to reach into their pocket to deliver it to to me.
 
who the FUCK are you? Was i fucking talking shit to you? I was criticizing Mark Cuban on how mark cuban runs a basketball team with the recent failure of dismantling a championship team and failing to land deron williams. I wasn't questioning his wealth. So Hop the FUCK off MY dick cause idk why your butthurt for me making fun of mark cuban. perhaps your the faggot for mark cuban. And GET THE FUCK OUT.


THUG LYFE BITCHES
 
I don't think you get it bro.

When you send an email to your mailing list, does gmail ask you to pay for your email to land in all their inboxes? You can see how that would be unfair right? That's essentially what Facebook is doing.

Not only does it cost money for a business to acquire quality fans (most brands do it either thru Facebook Ads or by running viral contests/promos) but now you also have to pay Facebook to reach them with your status updates.

If you don't pay, you only reach 10 to 15% of your fanbase.

I'm with a Cuban. If a Facebook user Likes a brand, they are basically asking to see their updates. Facebook shouldn't stick their dick in the middle of this relationship and charge the page owners so that their messages reach the audience. It's pure robbery.

Facebook's main argument is that users don't like promotional/business/spammy updates in their feed. Yeah, but that's why they can UNLIKE those pages!

how-to-be-likeable-on-facebook-you-like-this.jpg


I'm also with Cuban. Seems like double dipping to me. If I'm going to host my fanbase on your network, give me 100% access to them. Otherwise, it makes absolutely zero sense to build a fanpage rather than a standard list.

I also believe that Facebook users who "Like" a page, expect to see all their updates in their news feed. Facebook users have been conditioned to know that is how it works now.
 
*YAWN*

Same shit, different year.

Who would have ever thought building a huge user base on a site/platform you don't own/operate and have little control over was a bad idea...
 
Thank you avatar33 for saving this thread. Before you it was basically full of facepalm.

There is a BILLION dollar business idea nestled in here if you look deep enough and can get serious investment. Obviously Cuban isn't seeing it, nor are 99% of you.

As we all know, Facebook is totally broken for dozens of reasons, and have been digging their own graves since before the IPO - it's only gotten worse since then. If you haven't felt the tides shifting, you're completely blind.

I'm actually working on a system that will eventually be able to solve the problem at hand in my little corner of my little niche... but I'm guessing/hoping it'll already be solved on a much bigger scale before my tech is ready.

But getting everyone to switch over to whatever new system is "The Next Big Thing (TM)" would take monstrous marketing and investment. I wouldn't even know where to start on that part.

Someone stands to destroy all this shit though and make Zuckerberg look like a [very rich and happy that he IPO'd] fool. Who's it gonna be?
 
*YAWN*

Same shit, different year.

Who would have ever thought building a huge user base on a site/platform you don't own/operate and have little control over was a bad idea...

Exactly, you don't own any list when you get Facebook fans. Facebook owns your list. Good luck when they decide to give you a big fuck you and close your fan page down. After getting probably 20-30 banned accounts on Facebook, I think I'm just about ready to start building my own shit and stop being Facebooks bitch. Don't get me wrong the money is great but when you wake up every morning and stress about seeing banned accounts, you're doing something wrong.

First I was Googles bitch then Facebooks bitch, it's time to create my own shit on the side.

I mad.
 
I'm of the opinion that is a good and calculated move by Facebook.

Brands paying for posts will be careful as to what they will post, and thus users will receive higher quality posts to their feeds.

And as a brand, if you don't like it and don't want to pay, well then too bad for you. At least one of your competitors certainly will be trying this out and optimizing to positive ROI.

Mark Cuban loves to market his opinions.
 
I don't think you get it bro.

When you send an email to your mailing list, does gmail ask you to pay for your email to land in all their inboxes? You can see how that would be unfair right? That's essentially what Facebook is doing.

Not only does it cost money for a business to acquire quality fans (most brands do it either thru Facebook Ads or by running viral contests/promos) but now you also have to pay Facebook to reach them with your status updates.

If you don't pay, you only reach 10 to 15% of your fanbase.

I'm with a Cuban. If a Facebook user Likes a brand, they are basically asking to see their updates. Facebook shouldn't stick their dick in the middle of this relationship and charge the page owners so that their messages reach the audience. It's pure robbery.

Facebook's main argument is that users don't like promotional/business/spammy updates in their feed. Yeah, but that's why they can UNLIKE those pages!

Even legit emailing needs you to double opt in.
And a like can be manipulated in so many ways..

Which is why FB also has a double opt in. If any of your fans hover to "LIKED" and check "show in news feed", it is a double opt-in an he can see it every fucking time..

Don't fight. Just learn to play the game.. Also I'd gladly pay for 100% inbox on Yahoo/Hotmail/Gmail.. :-)
#justsaying
 
Exactly, you don't own any list when you get Facebook fans. Facebook owns your list. Good luck when they decide to give you a big fuck you and close your fan page down.

Why would they shut down your fan page if you're not doing anything illegal or against their T&Cs?

After getting probably 20-30 banned accounts on Facebook, I think I'm just about ready to start building my own shit and stop being Facebooks bitch. Don't get me wrong the money is great but when you wake up every morning and stress about seeing banned accounts, you're doing something wrong.

No shit you're doing something wrong. Clearly a legitimate business owner that's not doing anything to game their system with 20-30 banned accounts :rolleyes:
 
Why would they shut down your fan page if you're not doing anything illegal or against their T&Cs?



No shit you're doing something wrong. Clearly a legitimate business owner that's not doing anything to game their system with 20-30 banned accounts :rolleyes:

Sure, but they can go ahead and change their TOS anytime they want. All I'm saying is that building a fanpage through Facebook is not a great long term investment. If I had a choice between spending money building an email list or spending money building a Facebook list, the choice is pretty clear to me.

LOL never said I was a legitimate business owner.

TBH I don't even know what I'm arguing, I'm just butthurt about Facebook and would love to see a competitor emerge with lax affiliate rules. One can dream can't they?

In the meantime, I'm still going to be using Facebook to make money, but as I did with Google I'm definitely going to be moving heavily towards diversifying and maybe this time building something a little more long term.
 
All I'm saying is that building a fanpage through Facebook is not a great long term investment.

Fair enough, but a wise man doesn't put all his eggs in one basket anyway, which is essentially what Cuban is doing.

What annoys the shit out of me though are these entitlists that feel a company that has spent what must be hundreds of millions, if not billions, to build an infrastructure that runs on 180,000+ servers around the world catering to more than one billion users, should let other corporations use those assets free of charge to address their customers. Of course they're going to charge for it.
 
who the FUCK are you? Was i fucking talking shit to you? I was criticizing Mark Cuban on how mark cuban runs a basketball team with the recent failure of dismantling a championship team and failing to land deron williams. I wasn't questioning his wealth. So Hop the FUCK off MY dick cause idk why your butthurt for me making fun of mark cuban. perhaps your the faggot for mark cuban. And GET THE FUCK OUT.


HWCOt.jpg
 
What annoys the shit out of me though are these entitlists that feel a company that has spent what must be hundreds of millions, if not billions, to build an infrastructure that runs on 180,000+ servers around the world catering to more than one billion users, should let other corporations use those assets free of charge to address their customers. Of course they're going to charge for it.

But it wasn't exactly a one way street. All those companies that marketed their Facebook page simultaneously marketed Facebook itself. Every time a company slapped "/somecompany" after "facebook.com" they alleviated FB from having to do a lot of marketing in convincing current and potential users that FB could be their hub for everything. The relationship started out as a symbiotic one but, to Cuban at least, turned into a parasitic one (but that tends to happen from time to time in business).
 
Cuban shorting the stock guys. Those of you, who don't know what he was accused of in the past, read this

Insider trading allegation
On November 17, 2008, it was reported that the U.S. Securities and Exchange Commission (SEC) filed a civil suit against Mark Cuban relating to alleged insider trading in the shares of Mamma.com, now known as Copernic.[54] A stock dilution occurred shortly after a trade in June 2004, giving hints of inside knowledge at the time of the trade, and Cuban allegedly was saved from a loss of $750,000.[55] The SEC claims that Cuban ordered the sale of his holdings in Mamma.com after he had been confidentially approached by the company to participate in a transaction likely to dilute shares of current shareholders. Cuban disputes the charges, saying he had not agreed to keep the information secret.[56] On his blog, Cuban contended the facts were false and that the investigation was "a product of gross abuse of prosecutorial discretion".[57] DealBook, a section of The New York Times, reported through an anonymous source that Cuban believed the investigation was motivated by an SEC employee having taken offense to his interest in possibly distributing the film Loose Change.[58]
 
Cuban shorting the stock guys. Those of you, who don't know what he was accused of in the past, read this

Almost every billionaire, along with many less wealthy investors, that does any sort of trading will end up insider trading by some definition. It's the nature of the game. I once asked an extremely wealthy, very well connected Russian investor I used to deal with how common insider trading really was in Russia. They are famous for it and I wanted a truly inside perspective. He responded with, "if you want to see how common insider trading is, just look at the trading volume itself. It's the only kind of trading we do." I laughed and said something along the lines of, "it really is all about your connections then, huh? It must be a completely different game over there." He laughed too and said, "Not at all, the Americans are just better at hiding it." It took me a while to really understand just how right he was.